While I would never suggest you wear something — cosmetics or otherwise — that serves the sole purpose of attracting men, it’s interesting to note that guys really do notice your small efforts, especially bold lipstick. Not only did a focus group show that waitresses wearing red lipstick received higher tips from men, but another recent study found that women wearing red lipstick were approached in bars more frequently. Yet another study on the matter found that red lips would be associated with an indication of estrogen levels, sexual arousal and health, which in turn led to increase the positive perception of the face. When you know men are looking your way, it’s hard not to feel better about yourself.
Sure, it might seem vain, but sometimes a little vanity can help us find self-worth. And that’s OK.
But even more guys we surveyed said they dig a girl who can pull off lipstick.